Throughout the 70s and 80s, there was a photographer whose work made Biei known to the world. Without him, this town may never have come to be known as a beautiful tourist spot. His name was Shinzo Maeda. This year, Shinzo Maeda would have turned 100...

Biei is known for its beautiful "Patchwork Hills", but these beautiful hills all belong to working farmers. However, there is no shortage of people who don't know this and who go into the fields wanting to take a commemorative photo. Taking this into...

Enjoy Spring and Summer in Biei! The weather is warming up, the snows are melting and we're ready to accept bookings for the first round of our green season experiences! Thanks to our guides, those participating in a DMO experience program can enjoy...

In line with Japan's state of emergency to contain the outbreak of Covid-19, we made the decision to suspend reservations for activity programs. However, we would like to announce that we have reopened reservations as of October 1st. Taking into cons...

In light of the State of Emergency declared in Hokkaido to prevent the spread of Covid-19 infections, reservations for all Biei Experience Programs on this website are suspended from 27th August ~ 30th September 2021. We apologise for any inconvenien...

Did you know that tomatoes are not just …

Calling all Hokkaido ALTs! Be my BIEI would like to share a special campaign just for you! During this time when travel is difficult, we have been thinking about what we can do to make travel to Biei more accessible for non-Japanese residents of Japa...

Enjoy Biei's Views and Food Thanks to our guides, those participating in a DMO experience program can enjoy special views of Biei to their heart's content! From trekking to forest walks, the scenery you see is totally different. Choose an experience...

An Air Board - the latest winter sports …

This is a snowshoeing experience in a fo…

We are regular posters on social media! Feel free to follow us for the latest scoop about life in Biei!   Official Instagram Official Facebook Official YouTube Channel Check this page for more information!

Thank you for your application. This campaign has ended on March 8, 2021. From 1st June, we have launched this year's Be my Biei present campaign! "Be my Biei" is a brand concept launched out of a desire to help visitors to Biei to fall in love with...

Receive special permission from a farmer…

Set off from an observation platform hal…

Have you ever seen how an asparagus grow…

In line with Japan's state of emergency to contain the outbreak of Covid-19, we made the decision to suspend reservations for activity programs. However, we would like to announce that we will reopen reservations on 1st June. Taking into consideratio...

Wheat-- the crop covering the most agric…

Due to the Japanese government's declaration of a national emergency relating to the spread of Covid-19, for the time being we will be suspending reservations for the activity programs published on this website. We will make an announcement on this w...

The best way to enjoy the rolling hills …

The best way to enjoy the rolling hills …

Forget everything you thought you knew a…

Have you ever heard of a "Yukiita"? It i…

When is the best season to see Biei's be…

This is one of our special guided experi…

Enjoy the fruits of Biei's earth and try…

Our Instagram account is being updated now! We are here to show you Biei's daily enchanting side. Follow us and know more about Biei! https://www.instagram.com/bemybiei/

Why not experience making tenugurumi at …

You will miss Biei's best scenery if you…